Angeles Investors is an investment group dedicated to drive latin startups in the U.S.A.

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We created a brand that represents what they do and their essence. The font is modern and bold, it portrays the seriousness of the firm. With the icon or isotype, we show the growth of the startups and how they change and evolute throughout time when partnering with Angeles. The icon also represents the wings that will make you fly. The concept behind this is: being an entrepeneur is all about taking risks and jumping off the cliff, in Angeles you will have the wings to fly when you jump of the cliff. The graphic shows this exponential growth by repeating figures in a concentric manner. The color palette is all about latin life and color that represent the latin community.